Trend Forecasters Examine Data on Handbag Brands, Get Bizarre Results

Hermes

Handbag Trend Forecasting

Applying algorithmic logic to fashion is tricky at best; Google itself has failed publicly at predicting what stylish shoppers might like to buy, and a recent report from trendcasting duo Credit Suisse and NetBase makes me think they might not have quite figured it out either. According to them, Hermès is the brand with the worst online momentum for its handbags, and Ralph Lauren is the leader of the pack. Huh?

According to Vanessa Friedman at the New York Times, NetBase and Credit Suisse scoured data from online chatter about handbags (more than a little of which was from our PurseForum, I’m guessing) to see which brands’ bags were talked about the most, as well as whether the comments were negative or positive. The study makes no distinction between premiere designer and contemporary brands; Hermès and Chanel are ranked right along with Kate Spade andCoach, even though brands at such disparate ends of the price spectrum have very different customers who not only behave differently toward fashion in general, but use the Internet for shopping in very different ways. Some extremely important accessories brands, like Céline andGivenchy, are missing entirely.

The study cites the fact that 22% of the online comments made about Hermès are negative as source for concern, but for a brand with such a slim market, what does that mean? I see commenters and Forum members regularly ding Hermès for its high prices, which are a mark of exclusivity that actually attracts more customers from the brand’s target market. Presumably, that negative chatter got grouped as harmful to the brand, though, because there’s no indication that the data scientists had any method for determining whether or not the comments came from a member of the brand’s potential customer pool.

Similarly, it seems plausible that buyers of extraordinarily expensive handbags that are marketed as the finest in the world would have exacting standards for their purchases, far more so than someone might expect for a bag that cost a couple hundred bucks, which could cause great gnashing of teeth when a product or buying experience isn’t up to those elevated expectations.

And that’s just one brand of the many that Credit Suisse and NetBase tracked. Elsewhere, it found that Calvin Klein bags had among the strongest momentum, despite the fact that most bag consumers aren’t even familiar with its high-end line and the vast majority of major luxury retailers don’t carry it. You can check out Friedman’s full examination of the study, which is similarly dubious of the raw data’s findings. Statistics are great, but if they’re examined outside the context of the industry they’re meant to measure, a lot of the value ends up lost in translation.

Tag: Hermès

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Emma Roberts Carries a Vintage Louis Vuitton Backpack

Louis Vuitton

Emma Roberts Louis Vuitton Monogram Montsouris Backpack

Here’s actress Emma Roberts, leaving the salon in West Hollywood with some fresh blonde locks and a Louis Vuitton Monogram Montsouris Backpack. This particular model of backpack is no longer made, and judging by the patina on this one’s leather trim, I’m guessing Emma picked it up as a vintage piece. In case you weren’t aware, you can now shop a vast assortment of vintage Louis VuittonChanelFendi and Gucci bags and accessories at ShopBop.

Emma Roberts has one of those Hollywood careers that perplexes me greatly. She’s never been in anything wildly successful; in fact her biggest earners might’ve been the PG flicks she first appeared in way back in 2006-2007. And yet, her star never seems to falter, regardless of whether or not she’s actually appearing in films. (I had the same thoughts recently about Rachel McAdams.) Anyways, Emma’s been around long enough to amass an impressive designer handbag collection, which you can peruse at your leisure here.

Tag: Chanel Louis Vuitton Gucci Fend

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Best Bags – August 6

Other Brands

eBay Handbags August 6

It’s our first roundup of eBay finds for the month of August, and we have some terrific bags for you! We found a beautiful Hermès HAC–the Birkin’s elder cousin, as it were–in a classic pairing of barenia leather and toile. We also have a sharp, timeless Chanel tote, evening bags from Prada and Judith Lieber, plus some surprises. Happy shopping!

Disclaimer: As always, caution is crucial when buying from third party sellers. Although we strive to find the best auctions to feature, we don’t endorse or guarantee any eBay sellers or auctions, and therefore cannot guarantee the authenticity of any particular piece.


Prada Sequined Tote

Prada Sequined Tote

Mulberry Lily Bag

Mulberry Lily Bag

Tom Ford Jennifer Bag

Tom Ford Jennifer Bag

Gucci Dragon Evening Bag

Gucci Dragon Evening Bag

Hermès Haut a Courroies Bag

Hermès Haut a Courroies Bag

Chanel Caviar Tote

Chanel Caviar Tote

Loro Piana Leather Hobo

Loro Piana Leather Hobo

Judith Leiber Snakeskin Evening Bag

Judith Leiber Snakeskin Evening Bag

Fendi 2Jours Bag

Fendi 2Jours Chevron Tote

Balenciaga Work Bag

Balenciaga Work Bag

Tag: Chanel Hermès Prada

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Yes, There are Giant Animal Heads in Coach’s New In-Store Campaign

Other Brands

Coach Wild Things Animal Head Campaign

As we all know, Coach is in the middle of a rebranding effort to make itself palatable to a more discerning, higher-spending clientele, and it looks like that transition has now begun in earnest. Although Stuart Vevers’ first Coach collection has yet to start arriving in stores, the brand’sextremely slick ad campaign has already made the rounds, and now we have our first glimpse at the brand’s first in-store installation under its new creative director. It involves giant animal heads.

There’s a lot to love in this campaign–which was shot in the DUMBO neighborhood of Brooklyn and includes the images on the site, in-store displays and a short film directed by James Lima–especially if you went through a Donnie Darko phase. When I showed it to the rest of the PurseBlog team and a few friends in the industry to get their initial reactions, they were almost overwhelmingly positive; sure, it’s weird, but it’s weird in a way that you’d never expect of Coach, all while keeping with some of the stylized New York-ness that has characterized much of the company’s branding in recent years. It’s Coach on mescaline.

Perhaps my favorite part of this, which is termed a “window campaign” by the brand, is how matter-of-fact it is. It’s not self-conscious of its giant animal heads, which include a horse, a rabbit and a bird in bright colors. Instead, the models wearing them are filmed and photographed doing the mundanely high-end tasks that contemporary-luxury campaigns often depict, like going to coffee shops and perusing record stores. It’s like Coach is daring you to ask what’s going on with the rabbit and her buddies.

Check out a few screen shots from the film below, and to check out the full thing (plus Coach’s new arrivals), head over to Coach.com now.

Coach Wild Things 2Coach Wild Things 3Coach Wild Things 4

Tag: Coach

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Keep Up With The Changes Of Louis Vuitton Replica Handbags!

Louis Vuitton

Louis Vuitton Surprise

Louis Vuitton is making a bold move! They decided to change and make new tag for all their handbags in hope that replica manufacturers will have an even harder time reproducing them. But it seems that it’s quite the opposite. I think that from now on, everyone will be able to buy the best Louis Vuitton replica handbags without a problem. What do you think?

Correct me if I’m wrong but for many of you girls the serial number, date code and tag is very important when you’re looking for replica handbags. And this is what we already know and see on every designer replica handbags site; the serial code or the date code if we’re talking about Louis Vuitton bags, is either wrong or doesn’t exist. Another problem is with the inside tag, the letters are too close together or there’s no space between the lines. Well, all this is about to change!

Louis Vuitton is making big changes but with small steps. For now, you can only see this changes only on newer models but soon enough, they will be everywhere.
Louis Vuitton bags that are made in U.S.A will have just the Louis Vuitton Paris stamp on the tag and a cloth tag in one of the pockets sewn in the seam. Here are some photos.

New Louis Vuitton Cloth Tag

New Louis Vuitton Inside Tag

For now, only US bags have this type of cloth tag but I wouldn’t be surprised to see bags made in Spain and France using this new tag model.

As for Louis Vuitton replica handbags, we still have to wait to see this new tag and since most replica bags are “made in France” it will take quite some time. But since replica manufacturers are getting better and better, this type of tag wouldn’t be an issue for them. In fact, I think it will be even easier.

What do you think? Do you like the new tag?

Tag: Louis Vuitton

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Tons of Gorgeous, Rare Hermès Bags Just Arrived at Moda Operandi

Hermes

Hermes Bags Moda Operandi 1

By now, what I’m about to tell you is well known to anyone likely to find her way to this little Internet home of ours. Hermès pieces, especially the bags, can be incredibly difficult to find, and although the brand offers a cursory selection of products on its website, the really good stuff is hidden in the back rooms of boutiques and generally offered only to clientele with whom the store’s associates are already familiar. The Internet, in its eternal resourcefulness, has brought together Heritage Auctions and Moda Operandi to allow us to circumvent the whole thing.

Heritage Auctions has long been periodically offering a selection of its finest pre-owned and vintage bags through Moda Operandi, and this time around, we’re being treated to Hermès handbags, luggage, silks and other little highly covetable odds-and-ends. Birkins start at $18,500 and range up from there to include exotics and limited edition pieces, including an ivory alligator Birkin that will set you back a whopping $99,500.

Check out our favorite pieces from the trunkshow below or shop the full selection via Moda Operandi through August 18.

Tag: handbags Hermès

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